The Green Earth is a registered environmental charity established in February 2016 in Hong Kong. TGE believes extravagant consumption is the root cause of many of today’s environmental problems – the consumption levels of Hong Kong exceed our basic needs and eco-capacity. The public needs a change of mindset and behaviour if we want to tackle these environmental problems. Colleagues at TGE are dedicated to bring about the change. Through policy advocacy, green civic education and corporate partnership, TGE facilitates action by igniting green energy throughout the community and promotes resource conservation and a zero-waste culture by changing attitudes, and to turn Hong Kong into a healthy green city. Their vision is that everyone in our community will embrace green citizen responsibilities to help establish a sustainable living environment for this and future generations.

Ivan Chong, Founder of Co-op Digital Consulting, had a free 1-hour digital consulting call with Paulie Lam, Manager (Administration and Operations) of The Green Earth, on 4 Sep 2024. The call was arranged via Time Auction, which Ivan voluntarily serves as a Digital Consultant offering advice to NGOs on no-code tools integration and digital strategy.